A clear plan executed in a disciplined and systematic way. This is the foundation of successful fund raising.

Each fund raising effort is different and requires an individual plan to reach its full potential. Nevertheless, every successful fund raising plan involves five steps. We can help your organization develop and refine one element of your fund raising plan or we can help with the entire campaign, start to finish.  

Five Steps of Successful Fund Raising:

• Identify the largest potential donors before the campaign begins and set realistic fund raising goals.
• Determine a strategy to contact key potential donors.
• Develop compelling impact statements that motivate donors to make large gifts. 
• Establish a process that insures gifts have high impact.
• Report to donors on campaign progress and the impact of their gifts.

The Importance of Large Gifts

Successful fundraising campaigns depend upon large gifts. In most cases, 20 percent of donors (or fewer) give 80 percent (or more) of the dollars. We help organizations with every aspect of their fund raising efforts, but our speciality is helping our clients with large gifts. Securing large gifts is the most challenging part of any fundraising campaign but it is the most crucial.

John Halton has developed an approach to securing large gifts that is simple and effective when implemented in a disciplined and systematic way. This approach has been proven over a 40-year career at the University of Texas at Austin and has secured close to $1 billion in gifts.